Understand Your Audience First Identify Your Target Learners Now, let me tell you—knowing who you’re talking to is half the battle. When I started creating my own courses, I made the mistake of thinking I could reach everyone. But that’s just not how it works. You’ve gotta hone in on a specific group of learners […]
Understand Your Target Audience Identifying Your Ideal Student When I first started marketing my online course, I realized the importance of knowing exactly who my audience was. It’s like trying to shoot an arrow in the dark; if you don’t know what you’re aiming for, how can you hit the target? Start by asking yourself:
Create High-Quality Content Understand Your Audience’s Needs First things first, you gotta get to know your audience inside out. What do they want? What challenges are they facing? Take time to survey potential learners, hang out in forums, or read reviews on similar courses. This helps you tailor your content to what they really need,