Engaging Video Content Why Video Works Video content has taken the internet by storm. I mean, think about it—when’s the last time you scrolled through social media and didn’t stop to watch a video? The visual and auditory elements combined create a powerful experience. It keeps your members engaged and can convey information far more […]
Define Your Target Audience Understanding Who They Are Before you even think about launching a free trial, you’ve got to know who you’re talking to. It’s all about figuring out what they want, what they need, and how your membership site can help fill that gap. Grab some data, do some research, and profile your
Identify Your Coaching Niche Understand Your Passion and Expertise When I first decided to dive into online coaching, the first thing I did was take a hard look at my passions and expertise. I really wanted to make sure I was offering something I genuinely cared about. So, I sat down with a notepad—yes, the