Understand Your Audience Identify Your Target Learners Let’s be real, if you don’t know who you’re talking to, how are you supposed to teach them anything? Understanding your audience is the cornerstone of building an effective online course. You need to think about their age, profession, interests, and what they really want to learn. Personally, […]
Identify Your Target Audience Understanding Who They Are Let’s face it: if you want to sell anything, you’ve got to know who you’re selling to. When I started selling online courses, I realized that the clearer I was about my target audience, the more effective my marketing became. I spent time diving into demographics, interests,
Identify Your Target Audience Understanding Their Needs Alright, let’s kick things off with the most crucial aspect: knowing who you’re talking to. When I started creating my online courses, I didn’t have a clear picture of my audience. I thought I could just put out content and people would come flocking in. But, boy, was